Thursday, September 04, 2008

For once, a clever advertising analogy that doesn't suck
What well-known identity is most desperately in need of a redesign?
America. The whole message is wrong. The creative brief—The Constitution—is great, but the execution is horrible. Today, its reputation is almost beyond repair (we may even need a new name and flag). Hopefully we’ll be getting a new managing team in soon.

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